Testimonial: "As I look back to the first 3 years where I was listing homes, I wonder how I ever got a listing without a presentation like we are developing. This stuff is GOLD! The presentation we are creating aligns extremely well with my skills, business philosophy, and core beliefs."
"A Step-by-Step System for How to Become a Top-Producing Champion Listing Agent"
Learn how to master your Pre-Listing Package, Listing Presentation, Closing Techniques, Objection Handling, Powerful Scripts, and more...
With prospects interviewing multiple Agents more than ever, it can be a struggle to go out and strongly compete in the marketplace.

However, once you have every part of your listing process mastered (pre-listing package, listing presentation, closing, objection handling, scripts) your confidence will go through the roof.

That's exactly why I created Listing Edge™, to give you everything you need to become a top-producing listing agent, step-by-step.

You'll want to prospect; you'll have a craving to go out and compete. Having a strong listing presentation that you're confident in will create a ripple effect where you'll generate more leads, convert more prospects, in addition to increasing your listings.
"How to Stand Out From Every Other Agent With a Champion 'Why You Should Hire Me' Segment..."
In a marketplace where many Agents are competing on pricing, how can you convince the seller to list with you at a competitive price? It's simple: don't focus on price, focus on your value. 

It seems easier said than done, but with the right Listing Presentation and a powerful "Why You Should Hire Me" segment, you'll make choosing you over the competition an obvious decision for the prospect.

The hard truth is: You only have one real opportunity to make a presentation to a seller, the person with the best one wins, and there's no 2nd place.

So from the moment you enter to the moment you take the listing, the seller must know you are not only different than all the other Agents, but better...
Build a powerful value and "Why You Should Hire Me" Segment to instantly differentiate yourself from everyone else:
  • How to instantly (within just a few sentences) differentiate yourself from the rest of the competition, including tactics for if another Agent has been referred in
  • How to diagnose what the prospect is really thinking and what they really want so you can sculpt your strategy to meet their particular needs
  • Learn the "guts" questions that most Agents don't even think to ask (leaving thousands of dollars of business on the table)
  • Implement a powerful Champion Sales Strategy for your CMA
  • How to get a seller's mind off of price, and on the value of your services - make them realize that you are not only different than all the other Agents, but better
"Have the Ability to Get the Home Priced to Sell from the Very Beginning..."
As Real Estate Agents, we all want more listings, but do you want to deal with the hassle of an overpriced listing that is going to do nothing but waste your time? Absolutely not.

Once you're able to master price counseling with the strategies I'm going to show you, you'll be amazed at the results you'll get... 

For example, I knew that going into a listing presentation, I had an 85% chance to get the listing at the price I wanted, even against the Agents who played into the seller's hands by offering them a higher listing price. 

I not only got the listing a vast majority of the time, but it was priced to sell quickly. If you want to achieve the same in your business, keep reading...
How to Master Price Counseling:
  • How to use the 5 Step System for Price Reductions to achieve higher profit margins, more satisfied clients, and an increase of quality referrals
  • Techniques, scripts, and dialogues to expertly conduct the market value and pricing segment of your presentation
  • Use the 4 P's of Marketing to quickly make the importance of competitively pricing a home obvious to the seller
  • The rules for taking/keeping overpriced listings so you don't waste valuable time on homes that will never sell
"Become an Expert Salesperson by Handling Objections and Implementing Powerful Scripts in Your Business That You Can Count on..."
Even if you have the best services in the world, if you can't sell them, you'll look the same as everyone else in a prospect's eyes. This is exactly why so many Agents get caught in the seller's trap of bidding for the price of their home, but it's also a powerful opportunity for you to make the seller amazed at just how different of an Agent you are... 

Have you ever had a seller who simply wouldn't listen to what you were saying and kept directing you back to a price discussion? With the systems & scripts in place that you'll get access to in Listing Edge™, you can easily take back control of the presentation, and believe it or not, use those situations to your advantage and make the close even easier.

There's one very important thing that most Agents don't realize: when a prospect says "no" or brings up an objection, they're telling you exactly what they want. Once you know what they want, you can sculpt your strategy to meet their particular needs.  

The key is to know the right way to answer those objections that will shift them to your favor - imagine how much easier your presentation will be with multiple scripts for every objection that a seller might throw your way...
How to Turn Sales Objections into Selling Opportunities:
  • Never fear hearing the word "no" from a prospect ever again - Learn the 6 Step Process to use every objection to your advantage and make closing even easier
  • How to adjust your questioning when you hit stalls or objections (dozens of scripts & dialogues) so you can quickly overcome them without a hitch
  • Effective closes, trial closes, and closing strategies to make getting the contract signed completely painless
  • Much more...
"Learn the entire process, step-by-step..."
How Does the Program Work?
(Self-Paced ONLINE Training)
The training in Listing Edge™ is usually only available once or twice a year when it's presented in our live online classroom, making it impossible to access when there are gaps in the schedule... 

So we've not only decided to make this training self-paced, but add an additional 5 sessions, making it the most extensive training program on listings ever. 

After you sign up, you'll be able to login to our online Training Hub, download your workbooks, print them out for note taking, and watch the 11 video sessions at your own pace.

You can watch them whether you are on an iPhone, iPad, Android, Other Smartphones, or your regular computer. 

In addition to everything above, here's more of what you'll learn in the 11 sessions: 
  • How to build a Champion Listing Presentation, includes Handouts, Questionnaires, Surveys, everything you need to become a top-producing listing agent
  • The fundamental things that make a successful listing presentation, and just as important, the things that don't
  • Learn all the important questions (and the order of them) you should be asking that will make or break your presentation, before and during the appointment
  • Multiple strategies and angles that will give you the upper hand in every situation you'll face in your presentation
  • A Powerful Pre-Listing Presentation that you will use to make a prospect excited to work with you before the appointment - even FSBOs and Expireds
  • and more...
"Listing Edge is a detailed, well paced program that helps both seasoned selling agents as well as new selling agents such as myself with the information and tools for setting the stage in converting a prospect to obtain a listing. The skillset and organization of the program far exceeded my expectations.

Dirk Zeller is a fantastic coach and motivator and truly shows the passion, knowledge, and professionalism that comes out in his live sessions and continues thru his written materials. I am even going to sit down and run the recordings again because it is so important to me and my team to become successful listing agents. Thank you Dirk and your great support team!"
~ Rick Tefel on Listing Edge, Boca Raton, FL
REC Live Virtual Classroom Testimonials
After you sign up, you'll also be able to access the following bonuses:
Black Friday Bonus #1: The REALTOR's Ultimate Car Companion (online version) - $199 Value FREE
I've hand selected and bundled 10 of my best 1-hour audio training programs for this bonus series. As agents we can spend countless hours in our vehicles - instead of wasting that time, why not invest it into building a more profitable business? That's exactly why this program was created.

Note: This is the online version that you'll get access to immediately in our Online Training Hub, and you can download the audio files to access them offline / transfer them to your phone / etc...
Titles included:
  • 5 Steps to Finishing Strong
  • Unlock Your Potential
  • Jumpstart Your Year
  • Mindset of a Champion
  • 10 Steps to Championship Performance
  • Take It Up to the Champion Level
  • Preparing for a Changing Marketplace
  • How to Leverage Your Business
  • Relationship Excellence
  • How to Increase Your Income by 100K
Black Friday Bonus #2: Blueprint to Success 9-Session Online Video Series - $199 Value FREE
We've never offered this as a bonus before, but with this sale you'll get it completely free...

You'll learn how to utilize better goal settings strategies, and develop a plan / create a personal blueprint to greater success as an Agent and in life in general.

Note: Includes 9 online video sessions and a .pdf workbook.
"Dirk will completely change your notions for the reasoning of a Listing Presentation and effectively put you in the drivers seat of your career, goals and success. Overall happy and would recommend!"
~ Raffaele Ruggiero on Listing Edge, Flanders, NJ
Black Friday Bonus #3: 25 Additional Training Videos
As part of the Black Friday deal, I've included 25 of some of my best training videos for you to get instant access to:
"The Listing Edge class has given me the tools and confidence that I needed to move forward with more listing appointments. I have used other scripts and dialogues and I truly like the scripts that Dirk has used in the class. He has helped me understand why people should hire me to do the job of selling their home not just listing their home.

I have a big goal to meet and I broke it down into smaller pieces and I have reached 50% of my goal already, I just have to meet the other 50% and this class has helped a lot."
~ Geri Waterman on Listing Edge, Reynoldsburg, OH
Bonus #4: All other Listing Edge bonuses
You'll also get the other bonuses we offer with Listing Edge, which include:
  • 20 training videos on listings
  • e-Book and Streaming Audio Library
    (5 audios, 3 e-Books):
  • (7 Smart Ways to Explode Your Production, How to Increase Your Income by $100K, 5 Steps to Finishing Strong, Mindset of a Champion, Blueprint for Success, Jumpstart Your Production, Successful Selling in Tough Times and Tough Markets)
  • Three 1-hour audio programs on listings: 
  • (How to Get the Listing on the First Appointment, Staking Your Competitive Position, How to Position Yourself as the Expert')
"Dirk, This is an awesome training series. It really teaches people a step by step process for success in listing and selling properties. Training with you for over the last 15 years has been one the keys to my success in the Real Estate Industry. Thank you so much!" 
~ Craig Gaudry on Listing Edge, Kirkland, WA
Literally thousands of agents over almost 20 years have transformed their businesses with the exact same tools you'll get access to in this course.
I'm absolutely confident that if you take action and implement them you will see dramatic change in your business over both the short and long-term. Get started below:
100% Money-Back Guarantee
Sign up today, attend the first session, and if you aren't satisfied or convinced that the course will help your business, I'll refund 100% of your investment. No hassle...
What You'll Get in Listing Edge™:
  • 11 ONLINE Training Sessions of in-depth training with Dirk Zeller
  • 11 Comprehensive Workbooks Full of scripts, tools, and systems covered in detail - Main topics:
  • What Makes a Successful Listing Presentation?
  • Building a Powerful "Why You Should Hire Me" Segment
  • Crafting and Delivering Your Prelisting Questions
  • Delivering a Powerful Listing Presentation
  • Developing a Powerful & Compelling Value Segment
  • Mastering Price Counseling
  • Developing a Powerful "Value of Their Home" Presentation Section
  • Protecting Your Commission
  • How Sales Objections are Actually Selling Opportunities 
  • and more...
  • Black Friday Bonus #1: The REALTOR's Ultimate Car Companion (online version) - $199 Value - FREE
  • Black Friday Bonus #2: Blueprint to Success Online Video Series - $199 Value - FREE
  • Black Friday Bonus #3: 25 Training Videos by Dirk Zeller - $99 Value - FREE
  • Bonus #4: All other Listing Edge bonuses (20 videos on listings, e-Book/Streaming Audio Library, 3 audio programs on listings) - $427 Value - FREE
Get Listing Edge™ today:
Self-Paced Training from the comfort of your home or office
DEADLINE: Cyber Monday discounts
end TODAY at midnight PT:
Your information is 100% secure and will never be shared with anyone.
See you in the first session!
Dirk Zeller, Founder & CEO
Real Estate Champions, Inc.
P.S. Remember the Cyber Monday/Black Friday sale expires on December 2nd. This is the lowest Listing Edge has ever been, so if you're interested make sure to take advantage of the sale before it ends...
"My name is John Cresi and I want to thank Dirk for the opportunity to enhance my sales skills and develop my business through Listing Edge. I also appreciated the personal follow up by Dirk soliciting my input and making sure the information met needs."
~ John Cresi on Listing Edge, Catonsville, MD
"I am a new Realtor and have had limited experience with listing presentations. I have not been given instruction in house to help me develop my listing presentation skills. Listing Edge has put me on the road to being confident in my listing presentations and my ability to answer the question: 'Why should I hire you'."
~ Ron McCord on Listing Edge, Tustin, CA
"I would highly recommend Listing Edge by Dirk Zeller. The information and strategies learned in the class are integral to taking your business to the next level."
~ Matt Ebbighausen on Listing Edge, Burnsville, MN
"I have taken other Real Estate Champions' courses before. The new program on expireds was as great as their others. The scripts and dialogues they taught were exceptional. The course delivery and design helped me master my fear of call reluctance. I am on pace to take two expired listings a month because of Expired Edge!"
~ Linda Serf-McGeehan on Expired Edge, Laurel, MD
"Dirk Zeller makes you want to just roll up your sleeves and get into action. The strategies presented are real, they are not complicated. He is knowledgeable, encouraging and direct. It makes this training easy to implement. He is about implementation. I also really appreciate how accessible he is in the training, for answering questions real time. Thanks for this course!"
~ Lara Pietras, Media, PA
"The Expired Edge Program was a dream come true! I jumped at the chance when this program was offered and to have you coach me and you didn't let me down! I am now approaching expired owners without fear and have been successful in asking and getting appointments. The scripts that I learned addressed every situation an expired has thrown at me. I have confidence; now I know I can do this!"
~ Dottie Gawel on Expired Edge, Asbury, NJ
"Dirk Zeller has been helping me stay motivated in my real estate business since 2006. When the market turned down, he encouraged me to expand outside of my comfort level. Dirk's coaching helped me claw my way back into sales when I lost my rental properties to the Great Recession. 

When builders, agents, and brokers were dropping out of sales like flies, Dirk empathized with the market and gave me pointers to find business. Dirk gave me catchy phrases to advertise that drove people to my website. Each year I am gaining momentum and 2015 appears to be a record breaking year for my team and me."
~ Laura Chaney, Lawrence, KS
"Dirk has an amazing ability to aggregate alot of information and distill the best of the best for agents to implement. He seems to be always on the cutting edge of systems and strategies to refine and deliver to us information we can implement in our market place. I know that just on one idea it will create a big impact on our bottom line."
~ Dan Biel, Tucson, AZ
"Over the 6 weeks that we were involved in the course I created 65 leads, booked 12 appointments, took 7 listings and put 4 listings under contract. The numbers are real and the experience was top notch.
The numbers that I had created regarding leads, contact and appointments was done in November and December. If Dirk's system works during that time of the year, imagine the income that you will make using the same exact system in the booming spring and summer markets. Thank you for the game changing program!"
~ Jimmy Noble, Elkridge, MD - on Expired Edge™
© Real Estate Champions, Inc.